Pulse 2.0: Interview With CEO Lior Koriat About The Infrastructure Automation Tools Company

It’s not every day that an executive in our space is profiled in depth by a leading tech publication. That’s why we’re proud to share this feature on our CEO, Lior Koriat, published by Pulse 2.0.
This isn’t a surface-level spotlight. It’s a thoughtful, in-depth conversation that captures what’s truly driving Quali forward, not just in terms of product innovation, but in mindset, leadership, and vision.
In the piece, Lior reflects on the lessons learned building infrastructure automation platforms over the past two decades, and how those lessons now shape our mission at Quali. He unpacks the real problem holding enterprise innovation back, not a lack of tools, but a failure to manage complexity at scale, especially as AI and cloud-native systems collide.
What makes this profile special is how clearly it reveals the ‘why’ behind what we do. Lior speaks candidly about the need for new systems of control, new ways of aligning engineering effort with business value, and why Infrastructure Platform Engineering isn’t a trend, it’s an inevitability.
The result is more than a CEO feature. It’s a window into the philosophy guiding everything we build.